What you must know before writing your sales letters, advertisements or other promotions
Have you ever spent money on a Google or Facebook Ad campaign and didn't get a single sale?
You noticed that a lot of visitors came to your website but nobody took any action.You invested so much time and effort to create a digital product. Whether it be
An eBook
An audiobook
An online course
But then when you have to make the sales the whole process suddenly stops.
And then you assume that maybe your product is bad.
I propose to you that the root of the problem could be your marketing.
You see, marketing is a skill. It is all about getting customers. You could have the best product in the world, but if your marketing is poor, you will not get any sales.
And a business with no sales has no income and will go bust.
Now I use to think that marketing was all about writing ads. But after a ton of failed campaigns and a lot of money thrown away, I realized that there is so much more. Writing ads is just the tip of the iceberg.
So I started diving beneath and searching for answer to effective marketing.
While studying marketing I realized that a lot of people make the same mistakes which I did when starting their first marketing campaigns.
So I decided to create this course and show you an effective way to market your products online so that you avoid making these common mistakes.
And instead learn proven marketing strategies you can use to create captivating promotions that get sales.
However in this course I will not be discussing any technical matters. I will not discuss Facebook ads or Google ads or Bing ads.
What I have noticed is that underlying all these online traffic methods, there are marketing principles that are responsible for getting sales.